The Birds – Title Redesign
This is a modern redesign of Alfred Hitchcock’s “The Birds.”I was very interested in one’s evil perception of the birds. My goal was to set the mood for the classic film and aim for a horror/creepy vibe. I employed bold colors (red, black, and tan) with integrated grunge textures to imply dirtiness. Anticipation was another main feeling I wanted to illustrate. This was achieved by slow motion shots overlaid with quick movements. Ultimately this will keep the audience’s attention while symbolizing a bird’s natural, quick and unpredictable movements. Conceptually, I really wanted to convey that the birds organized themselves in a purely sinister way. I thought about how I could do this, and ultimately decided it would be interesting to show images or footage of a bird, but made up of many smaller birds. I wanted to convey the birds in a “larger than life” sense. Overlaying aerial footage inside the birds also presented another interesting visual concept – that they see all and know all.